Creative Personal Branding: How To Build A Brand That You Can Be Proud Of
When building a personal brand you must get creative and innovative. Your brand must stand out from the crowd. Use this creative personal branding guide.
Hi Trish Davies here and today I want to focus on creative personal branding. I want to inspire you to let those creative juices flow and become innovative in the process.
You’re probably not the most naturally confident person when it comes to your personal brand. It takes work, creativity, and a whole lot of patience to build a personal brand that you can feel proud of.
So, if you’re anything like most people, personal branding is something that you’ll need to spend some time on. Then learning about and perfecting it in the future.
That being said, it does come with its fair share of benefits, especially if you have a natural talent for it. Hopefully you’re ready to learn about the ins and outs of personal branding.
I am going to show you how to start building a brand that others will admire and want to work with you, then keep reading!
Creative Personal Branding – What Is A Personal Brand?
When you think about building a personal brand, you might imagine yourself dressed up in a suit and tie. Also carefully planning out marketing strategies and strategies for expanding your personal brand.
While this can be helpful for some people, it’s essentially the same as marketing yourself as a business. If you already market yourself as a business, why would you need to build a personal brand?
A personal brand is your public persona. It’s what people see when they look at you and your work, and it represents your values, style, and expertise.
With the help of your personal brand, yourself, and your work, you can connect with people. This will help you build an impressive professional network.
Why Is Personal Branding Important?
Building a personal brand has a number of advantages for both you and your business. One of the most important reasons for building a personal brand is that it can help you expand your network of connections.
When you’re networking within your industry, it can be very important to know people in other areas. You may know a lot of people in your industry. However if you don’t also know people in related industries, then you may not be able to meet the people you need to connect with.
Networking isn’t just important in your professional life though; it’s incredibly important in your personal life as well. You can’t grow as a person and build connections with other people if you don’t have any connections with other people.
A major part of building a personal brand is having a recognizable personal brand. However this can be challenging for a lot of people. It takes work, creativity, and a whole lot of patience to build a personal brand that you can feel proud of.
Creative Personal Branding – 3 Tips For Building A Personal Brand
Be Yourself. It can be tempting to try and be someone you’re not. However you’re much more likely to build a personal brand with success if you keep being yourself. People are drawn to and impressed by other people who they see as being genuine and real.
You may have heard the saying “authenticity is key” before, but it holds true even more than you’d think. People are also attracted to people who have a positive, happy personality, which can help build your brand even more.
Don’t Be A Sell-Out. It’s important to remember that you don’t have to stick to your values or morals just to please others. However it can be easy to sacrifice some of your morals and values in order to build a personal brand.
We all want money and success. Sometimes it can be easy to feel like you need to compromise who you are in order to succeed.
Don’t Just Do Marketing. Ultimately, your personal brand is made up of more than just marketing yourself as a business. Your personal brand includes everything from how you dress, how you speak, and even the way you carry yourself.
All of these things build up to create your personal brand, so it’s important to remember not to just focus on marketing.
Mistakes To Avoid When Personal Branding
When building a personal brand, it’s important to remember that you don’t need to forget your values and morals in order to build a successful personal brand.
It’s also important to remember not to risk being seen as too pushy or aggressive with your branding efforts. Here are a few other mistakes that you should avoid when building a personal brand.
You Need A Professional Image. While it’s important to remember that your personal brand will include marketing and other efforts, you don’t need a professional image in order to succeed.
Your logo and brand colours will help to create your professional image. However it’s just as important to remember that your personality is also a part of your personal brand.
You Need To Be Perfect. It can be easy to get caught up in trying to be perfect with your branding efforts, but it’s important to remember that you don’t need to be perfect.
It’s more important to remember to keep working on your branding, rather than getting discouraged if it doesn’t seem to be improving.
Your Branding Needs To Fit A Certain Mould. Your branding efforts don’t need to be tailored to fit a certain image, or even a certain industry. Personal branding is based on you, so it should reflect who you are.
Conclusion
There’s no doubt that building a personal brand is something that can be challenging and require a lot of patience. However, the benefits that can come from building a strong personal brand are well worth the effort.
Whether you’re looking to expand your network or improve your overall business success, having a personal brand is key.
For more information on creative personal branding register for my free personal branding program. It’s called Build Your AU and you can register here.
Helping you build your authenticity, authority and audience.
Trish Davies
Build Your AU
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