How To Create An Online Course Sales Funnel

A must read for all online course creators. Learn how to deliver your knowledge and expertise through an online course sales funnel.

Hi Trish Davies here and I am here today to talk about creating your cash machine. Now that is meant to sound spammy or anything like that. It means the process you must have in place to sell your online course creations.

online course sales funnel

That process is creating an online course sales funnel. This is an automated system that initially attracts leads. Then communicates with those leads, converts them into customers and delivers the training material.

The emphasis on this system is complete automation after the online course sales funnel is set up. The Build Your AU program has this objective in mind. I want to help you create an automated online business that shares your knowledge and expertise.

Oh, by the way you also get paid at the same time, but you have the time freedom to enjoy that money.

I created Build Your AU to help individuals create online training programs. Now there are other programs available that do exactly the same but not in the same way.

When you go through the Build Your AU program your course will be delivered from a stance of authenticity and authority. This is what will attract your audience to your training material. Register here for my 9-step process to gain more clarity on how Build Your AU works.

Build Your AU Is A Community 

Build Your AU is also a community of highly talented entrepreneurs. As a community we mastermind once a month to share ideas and collaborate with each other. Just a few days ago I hosted this month’s members mastermind which gave me the idea for this post.

One of my members has devised a visual representation of what an online course sales funnel looks like. On a previous mastermind some of the members did not have clarity on the online course sales funnel strategy. Well, they do now, and this is what I want to share with you.

Online Course Sales Funnel 

Below is the process that my Build Your AU member created and with his permission I can explain more in detail.

online course sales funnel

Now there are 8 sections to this online course sales funnel which go from left to right. As you can see it has a really nice flow to deliver the online course that you could create.

Breakdown Of The Above Sales Funnel

Section # 1 – This is the initial content that you create to help build your audience. It consists of written posts, videos and audios.

Section# 2 – here you have three traffic sources for the initial content you have created. Seach engine traffic, social media and digital advertising.

The objective for section 1 & 2 is to get internet users to section 3.

Section # 3 – This is a simple opt-in page where people leave their contact details. Here you would offer a free resource which is the topic you made your audience aware of in the previous sections.

Sections # 4&5 – Through email, messenger, chat and various ad networks you communicate with you subscribers. This is the start of the conversion stage. Your objective is to turn leads into customers.

Those communications will be directing people to section 6 where they make the purchase.

Section # 6 – These are your sales pages. Your message here is to address pain points and offer solutions. You can use a simple sales video, customer stories, product demos or direct sell them to one of your events.

Section # 7 – This are order confirmation pages which clarifies what your customer has bought. On here you would have a call to action which when clicked takes your customers to an account creation page.

Section # 8 – This is the final destination for your customer. Here they will get access to their membership area where the training material they have purchased is hosted and delivered.

Create Your Online Sales Funnel With Build Your AU

online course sales funnel

I have shared with you what an online course sales funnel looks like and works. . Here is my personal invitation to you to create your online course sales funnel with the help of Build Your AU.

How To Build Your Authenticity, Authority and Audience 

If you want to create an online training course, build a business, write an eBook, create an online presence then this is the place to learn how to. It all starts with your story, your journey.

To create a personal brand, you have to become the AUTHOR OF YOUR LIFE and BUILD YOUR AU. There are 3 stages to BUILD YOUR AU

  1. be AUTHENTIC
  2. build your AUTHORITY
  3. build your AUDIENCE.

In this ONLINE TRAINING COURSE, you will learn about all 3 stages. The goal is to figure out what your value is, what your story is. The build an audience that will naturally gravitate to you because they connect to your story.

The course includes the following content:

  • Recorded Live Members Weekly Workshops
  • Behind The Scenes With Build Your AU Members
  • Facebook Live Group Videos
  • Interviews with Online Business Owners
  • Recorded Coaching Calls
  • How To Videos

Access to Facebook Group to receive support and guidance

AUTHORITY BUSINESS MODEL –  Get my secret roadmap formula that gets your business idea out of your head in a way that is dead simple… so you can create a powerful online course outline that gets real results. This course will give you AUTHORITY and will attract an AUDIENCE.

Register now by Clicking Here!

Helping you build your authenticity, authority and audience.

Trish Davies

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Build Your AU